Landmark Cars IPO GMP, Date, Review & Important Detail 2022

Landmark Cars Limited is India’s top premium car retailer, with Mercedes-Benz, Honda, Jeep, Volkswagen, and Renault dealerships. (Source: CRISIL Report, December 2021). Landmark Cars IPO will hit the stock market in June 2021.

About Landmark Cars

They operate in all aspects of the automotive retail value chain, such as new vehicle sales, after-sales service and maintenance (such as the sale of spare parts, lubricants, and gadgets), pre-owned passenger automobile sales, and the assistance of third-party financial and insurance product sales.

They also serve Ashok Leyland’s heavy vehicle retail segment in India. They began operations and established their first Honda dealership in CY1998,.

As of September 30, 2021, they have extended their network to encompass 112* outlets in 8 Indian states, consisting of 61 sales showrooms and stores and 51* after-sales service and supplies stores. They are mostly interested in the premium and luxury vehicle markets.

Growth

From 2021 to 2026, CRISIL Research predicts that the premium segment will expand at a CAGR of 10–12 percent, whereas the luxury market will increase at a CAGR of 20–22 percent.

In Fiscal 2021, they were India’s top Mercedes-Benz, Honda, and Stellantis (Jeep) dealer, while in CY 2020, they were India’s top Volkswagen dealer. In CY2020, they were Renault’s third-largest dealer in terms of sales volume. (This includes the acquisition of Shaman Wheels Private Limited, the company acquired four after-sales service and spare parts facilities)

They sold 8,295 and 13,282 new vehicles in the six months ending September 30, 2021 and Fiscal 2021, correspondingly, comprising new Mercedes-Benz, Honda, Volkswagen, Jeep, and Renault passenger vehicles and new Ashok Leyland commercial vehicles.

Network

Maharashtra, Uttar Pradesh, Gujarat, Haryana, Madhya Pradesh, Punjab, West Bengal, and the National Capital Territory of Delhi are among the states and union territories where their vehicle dealership network is located. In Fiscal 2021, these states accounted for more than 51% of Indian automobile demand. (Source: December 2021)

CRISIL Report They also have a digital footprint via their Group Landmark website, specific dealership websites, and OEM websites to exhibit their brands, including the most recent model debuts by their OEM partners, and to assist lead generation.

In June 2021, they started taking Group Landmark reservations online through its website, which has resulted in leading monthly sales.

Landmark Cars IPO

Landmark Cars Limited, headquartered in Ahmedabad has submitted Draft Red Herring Prospectus(DRHP) to Securities and Exchange Board of India(SEBI) for initial public offering (IPO) of INR 762 crore on 18 January 2022.

The offer includes a fresh issue of INR 150 crore and there is offer for sale (OFS) of INR 612 crore value equity shares by the promoters mentioned in the DRHP. They are looking for a Pre-IPO placement of 30 crore in this issue.

They are now waiting for approval from Securities and Exchange Board of India(SEBI) to float the initial public offering (IPO) in the market.

Originally published at https://profitmust.com on January 22, 2022.